Research and Intelligence

Northwest Visitor Research - Technical Report & Survey

Publisher :
NWDA
Date Published :
6 October 2010
Subject Keywords :
Tourism, Visitor Research,
Area :
Northwest
Format :
pdf

Abstract

This report provides technical detail about the Northwest Visitor Survey 2009-10. The primary aim of the survey is to estimate the volume and value of leisure visits to the Northwest, and areas within it, over the period March 2009 and April 2010. Secondary aims are to generate insights into visitor behaviour and motivations and to generate data about visits to, and perceptions of, local destinations.

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